There are many significant economic issues surrounding any individual case’s value in terms of damage awards. Involved parties may often have a lita...
Effectively preparing witnesses for their testimony is crucial to ensure positive outcomes. As witness performance can significantly impact settleme...
Jury research, particularly mock trials and focus groups, provide a wealth of information and is a powerful tool for case evaluation and trial prepa...
Unexpectedly high damage awards in civil cases that appear to be resolved based upon their perceptual value at the jury level, rather than their act...
While it may be true that in civil cases, the plaintiff has the burden of proving their case by a preponderance of the evidence, jury research demon...