Demographics are just the tip of the iceberg when it comes to jury profiling. While it’s often the easiest metric to identify, it’s not something on...
Jurors frequently make subjective assumptions about an expert witness regarding their credibility, which can substantially impact the outcome of a c...
Body language provides nonverbal cues that can add meaning and heavily influence how others will interpret and react to the information presented to...
There are many significant economic issues surrounding any individual case’s value in terms of damage awards. Involved parties may often have a lita...
Companies hire their employees for their particular skill sets. They might be a good manager, a good truck driver, or a good nurse. Although the pos...
Jury research, particularly mock trials and focus groups, provide a wealth of information and is a powerful tool for case evaluation and trial prepa...
Unexpectedly high damage awards in civil cases that appear to be resolved based upon their perceptual value at the jury level, rather than their act...