Episode #138 - Business Development for Young Attorneys

Dr. Bill Kanasky, Jr. shares tips and ideas for young attorneys to build a book of business. Doing business development is not easy, but taking the time and steps to doing it can really pay off. Two specific ideas from Bill: 1) Writing - Write articles on topics that prospects and clients can get value from and get those articles published in a legal journal; look for niche publications which are often hungry for content. If you need help getting started on topics or with writing, partner with a seasoned attorney. 2) Speeches - Deliver presentations to different groups. Leverage the article(s) you've written and published to build your presentation content. Search out conferences where you can speak, particularly that include audiences with potential clients.